About Systemic Ads
Systemic Ads is a programmatic advertising company specializing in supply-side infrastructure for independent publishers. We help content creators and web publishers monetize their audience through transparent, high-performance programmatic demand connections.
Our Story
Founded in 2020 by a team of digital advertising veterans, Systemic Ads was built on a single belief: that independent publishers deserve the same quality of demand access as major media conglomerates. What began as a boutique yield management consultancy has grown into a full-stack programmatic platform serving publishers across multiple verticals and geographies.
Our founding team brings over 40 years of combined experience from ad exchanges, DSPs, and publisher monetization, giving us a unique perspective on both sides of the programmatic ecosystem.
What We Do
We operate a distributed programmatic infrastructure that routes bid requests from premium demand-side partners directly to publisher inventory in real time. Our platform is built around three core principles:
- Transparency: Full log-level data access so publishers always know where revenue comes from
- Performance: Low-latency routing optimized for both fill rate and eCPM
- Quality: Every impression is screened for IVT and brand safety before delivery
Our Global Presence
Systemic Ads operates with regional teams across Europe and Asia-Pacific, allowing us to provide localized support and demand sourcing for publishers in diverse markets. Our EMEA operations are headquartered in London, with APAC coverage managed from Singapore.
Technology Standards
Our platform is built on open industry standards to ensure interoperability and future-proof integrations:
- OpenRTB 2.5 and 2.6 protocol compliance
- Prebid.js and Prebid Server (S2S) header bidding support
- IAB Tech Lab ads.txt and sellers.json verification
- TCF v2.2 (Transparency and Consent Framework) integration
Get in Touch
Whether you are a publisher looking to improve monetization or a demand partner seeking quality supply, we would love to hear from you.
General inquiries: [email protected]
Publisher partnerships: [email protected]